The Rock Foundation was created in the summer of 1999, by the staff of 95.7 The Rock. For the past 15 years, you've helped us help individuals, organizations and families in time of need. Since the Foundations inception, we have been humbled by the continued support and generosity of you, the kick-ass Rock listener.


If you have a friend, family member,
or neighbor that has been struck by
tragedy and could use a helping hand,
send us an email at:

 Information can also be mailed to us at:




 State Bank Financial Chicken Q!

Thursday, May 14th from 11am - 2pm in the State Bank parking lot at 401 Main St. in La Crosse.

1/2 chicken, beans, cole slaw & a roll for just $8.

Meals prepared by Pogy's Catering.

Proceeds benefit the Salvation Army's Summer Lunch Program

Fundraiser for Larry "Lucky" Saunders

Saturday, May 9th starting at 2pm at the Krazy L

Food, beer, live music, raffles, silent auction, bake sale & door prizes.

Larry has been battling Esophageal Cancer with chemo & radiation treatments. He has been unable to work during this time.

For more information, please call Randy at 608-784-6760

Or visit the event's Facebook page here

9 year old Nathan Schoonover has been diagnosed with severe epilepsy. Nathan will have to live with seizures for the rest of his life.

Thankfully, he has been approved for a seizure alert dog, however the cost of the dog is $15,000, which covers the breeder fees and training.

There will be a benefit for Nathan on Saturday, May 2nd at the Colonial Bowling Center in Sparta, WI. The benefit is from 11am-7pm, followed by live music from Down East from 8pm-midnight.

There will be kid games, a 50/50, bake sale, food, and more.

All the proceeds will help pay for "Bella", Nathan's seizure alert dog.

For more information on this benefit, please visit the event page on Facebook

Benzig/Kramer Benefit

Saturday, April 25th starting at 3pm at Rumors Bar & Grill in Burr Oak, WI.

James Benzig, Jerry Benzig and Kris Kramer were badly injured in a construction accident on December 9th.

This benefit will help raise money to pay for their mounting medical bills.

There will be a bake sale, fish fry, a Chinese raffle, 50/50 drawings and more!

For more information, please contact Jenna: 608-857-3436

You can also visit the event's Facebook page.

Saturday, May 16th!

In 2015 we are riding for 12 year old Donovan Johnson of Arcadia. In January 2013, Donovan complained of stomach pain, wasn't eating and was very tired. In May he was diagnosed with a Desmoplastic Small Round Cell tumor (a very aggressive and rare cancer that primarily occurs in the abdomen). The prognosis was not very good and he had his first surgery on his 10th birthday. He spent a month at Mayo before heading to Madison where he underwent a procedure that had not been performed on a child before. “Hot chemo” was placed in his abdomen and he was medically sedated for 7 days. Donovan has since completed over a year of very regular and intense chemotherapy and radiation. Clearly Donovan is one strong and special child. His last MRI looked good but close monitoring is necessary. His Mom, Karen says it has been agonizing on the family and they just keep praying.

During all of this, Donovan's twin brother Damien has been right by his side, staying at the hospital most of the time. Both boys are in 6th grade at Arcadia Middle School. Donovan is into sports of all sorts and loves to be outside. He is very easy to get along with and of course, like all boys his age, enjoys video games. He is also doing very well in school considering he missed a year and half. He is one tough child that never gives up!

Donovan would LOVE to take his Mom, his constant sidekick Damien, and his other brothers and sisters to Soak City Water and Amusement Park in Ohio! There was a long period of time when Donovan couldn't swim or enjoy the “thrills” life had to offer and he's ready to go NOW!

Register online for Big Bikes for Little Tikes HERE! 

The 7th Annual Coulee Region Cornhole 'Ace in the Hole' tournament is Saturday, April 18th at the Omni Center in Onalaska. Proceeds benefit the Children's Miracle Network.

Check in at 10am, bags fly at 11.

$50 for a two person team. $1,600 in cash prizes!

For all the info, visit

 Jim & Kim Benefit

Saturday, April 18th starting at 2pm at Champions Riverside Resort

Jim was diagnosed with head and neck cancer in 2013. He has had surgery along with chemo & radiation treatments.

Kim was diagnosed with breast cancer in 2014 and has had two surgeries since.

There will be music, silent aucions, raffles, a bake sale and more!

For more info, please visit the event's Facebook page.

The Coulee Region Humane Society will host its annual Spayghetti & Fixin’s Dinner on Thursday, April 9th to help raise funds for the shelter’s spay and neuter assistance program, SNAP. The program offers income-eligible La Crosse County residents the option to spay or neuter their cat or dog at a reduced rate.

The Spayghetti and Fixin’s Dinner will take place from 4:30-7 p.m. at Our Savior’s Lutheran Church, located at 612 Division Street in La Crosse.

Dinner includes spaghetti with meatballs or meatless marinara sauce, salad and bread sticks. Milk, water and/or coffee are also available. Dine-in or carry out.

The event will also include a bake sale and cash raffle.

Tickets are $6 or four for $20. You can buy them at the Coulee Region Humane Society building or at the door.  

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