The Rock Foundation was created in the summer of 1999, by the staff of 95.7 The Rock. For the past 15 years, you've helped us help individuals, organizations and families in time of need. Since the Foundations inception, we have been humbled by the continued support and generosity of you, the kick-ass Rock listener.


If you have a friend, family member,
or neighbor that has been struck by
tragedy and could use a helping hand,
send us an email at:

 Information can also be mailed to us at:




This Saturday in Rushford, MN!!! It's the American Cancer Society Relay For Life fundraising spaghetti dinner. Carry outs are available! This event is in coordination with the Rushford-Peterson boys basketball game with Minneapolis North. 

 Robbie Johnson's Celebration of Life

Saturday, December 27th from 4-7pm at John's Bar.

Robbie Johnson died tragically on December 10th and this benefit will help Robbie's family with the cost of the funeral.

There will be silent auctions, free beer, music from TUGG and more!

For more information, please visit the event's Facebook page.


Joshua Hli Xiong went missing while fishing back in November.

Numerous search crews, family members and friends all gathered at Lock & Dam #7 and worked together in the search to locate Josh. His family & friends maintain immense hope of his return home, however, they face the inevitable burden of reality.

Josh was just 27 years old and leaves behind a devoted loving girlfriend, Maly Vue and his two beautiful children Maddix, age 7 and Alexis, age 6.

Josh loved life and fishing was his passion. He was a jokester, he was vibrant, he was kind and he was an amazing father to his two children. He was loved by so many.

Joshua's family feels the responsibility as family and friends to help care and provide for this family in his absence and in their time of great need. So they ask for your help in achieving this goal.

To help, please click here.

 In September, Brad Miller was involved in a motorcycle accident on his way to work.

Brad was taken to Gundersen and admitted to the ICU with severe injuries.

Brad has since been released and is still recovering.

There will be a benefit for Brad and his family on Sunday, December 7th from 1-4pm at the Moose Lodge on Ward Ave. in La Crosse.

There will be auctions, raffles, a bake sale and more!

T-shirts can also be purchased at Rod's Ride On Powersports for $10 with 100% of the proceeds going directly to Brad and his family.

 Racheal Breuer was diagnosed with systemic lupus erythematous at the age of seventeen. It's an auto-immune disease that attacks the organs.

Racheal is now in stage 5(chronic kidney disease). She will be receiving a kidney transplant in early December from her younger brother Timothy Nagel.

On Sunday, December 7th, a benefit will be held for the Nagel-Breuer family, starting at 11:00 am at the Spring Lake Inn in Prairie du Chien.

The funds raised will go to help the families offset the cost of the medical bills and daily expenses.

There will be food, raffles a dessert auction and more.

For more information, please visit the event's Facebook page.

If you have any questions or concerns regarding this donation request please contact Spring Lake Inn at 608-326-6907 or Amanda Nagel at 608-412-4748 or

23 year-old Blake Schnick is from Brownsville and was diagnosed with Hodgkin's Lymphoma and is currently undergoing chemotherapy.

Blake is a graduate of Caledonia High and a member of the Brownsville Fire Department.

There will be a benefit for Blake on Saturday, November 29th at the Brownsville Community Center starting at noon.

There will be a silent and live auction, a bake sale, food, drinks, a raffle, and more!

For more information contact Doug and Lynn Skinner @ 507-482-6346.

You can also visit the event's Facebook page

On September 25th, Brad Miller was involved in a motorcycle accident on his way to work. Brad is the Service Manager at Rod's Ride On Powersports and a very valued employee. He was taken to Gunderson and was admitted into the ICU with severe injuries.

Brad is now at home recovering with his wife, Tasha, and their two children. He is expected to be off work for months for recovery and therapy.

Brad's helmet and protective gear ultimately saved his life.

To help raise money for Brad and his family for medical expenses, Rod's Ride On Powersports is currently selling T-Shirts for $10. ALL of the proceeds from the sale of these shirts will go directly to Brad.

Please help Brad and his family during this very difficult time. Stop in at Rod’s to buy a t-shirt.

Rod's Ride On Powersports is located at 4140 Mormon Coulee Court in La Crosse.

They are open Tuesdays from 9am-7pm, Wed-Friday from 9am-6pm and Saturdays from 9am-4pm. 

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